About This Quote
Tough is to innovate. The word "tough" means tough, strong, and bitter. But it also means to be innovative. Often times, people think the best way to make a new idea or product successful is to make it as tough as possible.
But the fact is that the best ideas are often the softest ones. If you want to make a great product, you don't need to make it as tough as you can, you just need to make it as good as it can be. And then, of course, you have to market it well enough that people will buy it.